JOB TITLE: | Sales & Business Development Manager | JOB GRADE: |
WORKING ENVIRONMENT: | Office | LOCATION: ACCRA – GHANA |
REPORTS DIRECTLY TO: | General Manager | |
1. JOB PURPOSE: | To drive revenue growth and expand market share for our client by developing and executing strategic sales initiatives, building strong client relationships, and identifying new business opportunities within the education sector globally | |
2. KEY RESPONSIBILITIES | ||
● Technical/Operations duties |
· Managing an effective and efficient sales team: Manage and develop a world-class sales team to deliver on their sales revenue targets. |
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1. General duties | Any other duties assigned | |
3. KEY PERFORMANCE MEASURES | · Sales Revenue Achieved vs. Target
· Number of New Client Acquisitions (monthly/quarterly) · Client Retention Rate · Sales Conversion Rate (leads to closed deals) · Average Deal Size · Sales Pipeline Value and Velocity · Number of Product Demonstrations Conducted · Lead Generation Volume and Quality · Client Satisfaction Score (CSAT) · Market Penetration Rate in Education Sector · Contribution to Product Development (e.g., number of client insights submitted) · Team Performance Metrics (e.g., % of team meeting targets) · Forecast Accuracy · Event Participation ROI (leads or conversions per event) ● Competitor Intelligence Reports Submitted (frequency and quality) |
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1 KEY RELATIONSHIPS
● Internal |
· Marketing Team: Campaign alignment, lead generation strategy
· Product Development Team: Client feedback, feature requests · Customer Success Team: Onboarding and retention strategy · Sales Team: Coaching, performance management, pipeline reviews · Senior Management: Strategic updates, sales forecasts, performance reporting · Finance Department: Pricing, contract finalization · Legal Team: Contract negotiation support |
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2 KEY RELATIONSHIPS
● External |
· Prospective Clients: Schools, universities, educational institutions, and corporates
· Existing Clients: Relationship management and upselling · Partners & Resellers: Channel development · Industry Associations: Networking and visibility · Conference and Event Organizers: Brand representation opportunities · Competitor Analysis Contacts: Market intelligence · Thought Leaders & Influencers in EdTech: Collaboration and insights |
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3 COMPETENCIES |
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● Qualification | · Minimum of 10 years’ experience in Sales, Marketing and Business Development.
· Must have a bachelor’s degree in business administration in marketing and a professional qualification in sales and marketing. · Knowledge of the Educational Technology Industry: – Learning Management Systems (LMS) and other educational platforms will be an advantage. |
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● Specific Working Experience | ● Minimum 10 years working experience | |
● Personality Attributes | ● Business / commercial minded orientation
● Commitment ● Honesty ● Integrity ● Proactive |
Interested candidates are invited to submit their resume/ CV to ghanajobs@iastaffingagency.com The subject line should be ” Sales & Business Development Manager”