Location: Johannesburg, South Africa

Employment Type: Full-Time/Part-Time/Contract

Reports To: Marketing Manager

About Us:

We are a dynamic e-commerce company focused on delivering innovative and user-centric shopping experiences. As we continue to grow, we are looking for a talented Marketing Specialist to join our team and contribute to the company’s marketing strategies and campaigns.

Job Summary:

The Marketing Specialist will be responsible for developing and executing marketing strategies to drive traffic, engagement, and sales for our e-commerce platform. This role requires creativity, analytical skills, and a deep understanding of digital marketing trends. Prior experience in e-commerce marketing is preferred.

Key Responsibilities:

• Develop and implement marketing strategies across various channels, including social media, email marketing, SEO, and paid advertising.
• Conduct market research and analyze customer insights to identify trends and opportunities.
• Create and manage engaging content for digital platforms to attract and retain customers.
• Collaborate with design and content teams to produce high-quality promotional materials.
• Monitor and optimize marketing campaigns to achieve key performance indicators (KPIs).
• Track and report on marketing performance metrics using analytics tools.
• Coordinate partnerships and collaborations to enhance brand visibility.
• Ensure all marketing efforts comply with industry regulations and company policies.
• Stay up-to-date with e-commerce and digital marketing trends.

Requirements:

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Proven experience as a Marketing Specialist, preferably within an e-commerce company.
• Proficiency in digital marketing tools and platforms (Google Analytics, Facebook Ads, etc.).
• Strong writing, editing, and communication skills.
• Ability to analyze data and derive actionable insights.
• Creativity and ability to generate innovative marketing ideas.
• Excellent organizational and multitasking abilities.
• Knowledge of e-commerce marketing strategies and best practices.

Benefits:

• Competitive salary and performance-based incentives.
• Health and wellness benefits.
• Opportunities for career advancement and skill development.
• Collaborative and supportive work environment.

How to Apply:

Please send your resume and cover letter to [lois.deng@malipo-fintech.com] with the subject line “Application for Marketing Specialist.”